Billion Dollar Brand Club: The Rebel Startups Disrupting Industry Empires - Lawrence Ingrassia Audiobook
Shared by:Goomer
Written by
Read by Sean Patrick Hopkins
Format: MP3
Bitrate: 64 Kbps
Unabridged
A leading business journalist takes us inside a business revolution: the upstart brands taking on the empires that long dominated the trillion-dollar consumer economy.
Dollar Shave Club and its hilarious marketing. Casper mattresses popping out of a box. Third Love’s lingerie designed specifically for each woman’s body. Warby Parker mailing you five pairs of glasses to choose from. You’ve seen their ads. You (or someone you know) use their products. Each may appear, in isolation, as a rare David with the bravado to confront a Goliath, but taken together they represent a seismic shift in a business model that has lasted more than a century.
As Lawrence Ingrassia shows in this timely and eye-opening book, a growing number of digital entrepreneurs have found new and creative ways to crack the code on the bonanza of physical goods that move through our lives every day. They have discovered that manufacturing, marketing, logistics, and customer service have all been flattened—where there were once walls that protected big brands like Gillette, Sealy, Victoria’s Secret, or Lenscrafters, savvy and hungry innovators now can compete on price, value, quality, speed, convenience, and service.
Billion Dollar Brand Club reveals the world of the entrepreneurs, venture capitalists, and corporate behemoths battling over this terrain. And what fun it is. It’s a massive, high-stakes business saga animated by the personalities, flashes of insight, and stories behind the stuff we use every day.
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| Creation Date: | Sat, 01 Feb 2020 16:11:29 +0000 |
| This is a Multifile Torrent | |
| Billion Dollar Brand Club. - 001 - A World Without Work.mp3 306.65 KBs | |
| Billion Dollar Brand Club. - 002 - Chapter 1.mp3 23.2 MBs | |
| Billion Dollar Brand Club. - 003 - Chapter 2.mp3 21.94 MBs | |
| Billion Dollar Brand Club. - 004 - Chapter 3.mp3 14.93 MBs | |
| Billion Dollar Brand Club. - 005 - Chapter 4.mp3 12.47 MBs | |
| Billion Dollar Brand Club. - 006 - Chapter 5.mp3 15.18 MBs | |
| Billion Dollar Brand Club. - 007 - Chapter 6.mp3 13.81 MBs | |
| Billion Dollar Brand Club. - 008 - Chapter 7.mp3 17.11 MBs | |
| Billion Dollar Brand Club. - 009 - Chapter 8.mp3 19.36 MBs | |
| Billion Dollar Brand Club. - 010 - Chapter 9.mp3 22.12 MBs | |
| Billion Dollar Brand Club. - 011 - Chapter 10.mp3 15.27 MBs | |
| Billion Dollar Brand Club. - 012 - Chapter 11.mp3 16.62 MBs | |
| Billion Dollar Brand Club. - 013 - Chapter 12.mp3 19.33 MBs | |
| Billion Dollar Brand Club. - 014 - Chapter 13.mp3 18.55 MBs | |
| Billion Dollar Brand Club. - 015 - Chapter 14.mp3 5.93 MBs | |
| Billion Dollar Brand Club. - 016 - Closing.mp3 441.85 KBs | |
| Billion Dollar Brand Club.jpg 48.25 KBs | |
| Combined File Size: | 236.61 MBs |
| Piece Size: | 128 KBs |
| Comment: | Updated by Business Audiobook |
| Encoding: | UTF-8 |
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This post has 6 comments with rating of 5/5
February 1st, 2020
Gillette helped Dollar Shave Club with its get woke go broke, anti-white misandrist razor advert/feminazi propaganda.
February 1st, 2020
Nice, thank you.
And umm… fcuk Gillette, I’ll never by another Gillette product ever. How a brand thinks you can go from “the best a man can get” to “all white men are rapists and if it wasn’t for these black men, you’d be worse” I have no idea but fcuk them.
I buy my local pharmacy’s own brand razors now for about 1/5th the price and they’re actually better than the ones I’d been buying under the Gillette brand. I’d never have known if it wasn’t for that ridiculously insulting ad.
February 1st, 2020
@litote: you say feminazi like its a bad thing.
;)
February 4th, 2020
please can upload the books of Eric Hobsbawm,
February 28th, 2020
Thanks goomer :P :)
June 13th, 2020
Thank you for uploading!
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